These entities concentrate on producing gluten-free meals merchandise which can be branded and offered underneath a retailer’s or one other firm’s title. For example, a grocery retailer chain may contract with such a producer to create a line of gluten-free snacks or baked items bearing the shop’s model. The producer handles the manufacturing, whereas the shopper focuses on advertising and marketing and distribution.
Using such producers provides a number of benefits, together with price financial savings, elevated model management, and the flexibility to shortly develop product strains with out important capital funding in manufacturing services. Traditionally, this strategy has enabled smaller corporations to compete successfully in opposition to bigger, established manufacturers, notably in area of interest markets like gluten-free meals, the place shopper demand is quickly rising.
